Frezza Vibes

Milano Design Week 2025

10th April 2025 – The Mall, Milan

Frezza Vibes – An explosion of design, music and networking at Milano Design Week

On the occasion of the 2025 Milano Design Week, Frezza brought to life Frezza Vibes, a special evening dedicated to celebrating design, innovation and the relationships cultivated over time with partners, retailers and architects.

The event was held at The Mall, one of Milan’s most iconic and frequented venues, which was transformed into a vibrant space where aesthetics, music and sustainability converged into a unique experience.

Central to the evening was the unveiling of Frezza’s new collections, designed with a strong emphasis on sustainability. The products, made from recycled materials, were created following principles of removability and recyclability, showcasing the brand’s genuine commitment to a more responsible future. This design approach not only focused on functionality and aesthetics but also on environmental impact, aligning with the evolving demands of the industry and consumers.

The setup, curated by architect Genny Canton, exuded a sophisticated and evocative atmosphere.

A twelve-meter-long table, illuminated by elegant crystal chandeliers, welcomed guests into an enchanting setting, perfect for the aperitif that kicked off the evening. The musical ambiance, curated by Nicola Vitiello and DJ Tato from Radio Deejay, set the tone for a warm and dynamic welcome, fostering a convivial and relaxed atmosphere. Following the aperitif, the evening continued with an informal dinner, designed to offer a moment of culinary delight and sharing, in harmony with the event’s style.

The highlight of the evening was the live performance by Planet Funk: the renowned band electrified the stage and captivated the audience, performing hits that have defined their career, from iconic tracks of the past to their latest releases.

Frezza Vibes was a resounding success, drawing an extraordinary turnout and establishing itself as one of the most celebrated events of Design Week. The event was designed to honour not only design but also the people, collaborations and values that have always distinguished Frezza: innovation, beauty and environmental responsibility.